Category: marketing

An Overview of the Role of Public Relation in Company Growth

Posted On By Hans Aanrud
Ronn Torossian

Marketing the products or the brands is not an easy job where one should work a lot to bring that in front of the consumers. Hence a specific team is mandatory to accomplish this job half of the company. Hence, the suitable one is public relations. This is the department that favors a lot to the company to increase the profit and gain more. Also, public relation supports the company to maintain and also to improvise its reputation. Because not all the time the company’s name will hold a good sign where certain rumors may shake the reputation at that time public relations will hold the situation and may call for the press to meet to clarify from the company side. Hence, reputation can be maintained through proper clarification. Public relations will help to connect the common people with the company hence product promotion and marketing can be done an easy way.

Public relations will always work on increasing the brand value of the products by utilizing the proper marketing tools. That too they will move along with the technology means will use the technology to market their brands and products. By the way, they are using video marketing, cross-marketing, and also event management marketing to promote the products to increase the sales and profit of the company. In this also cross-marketing is cost-effective and the PR teams will use that in the appropriate situations for the right utilization.

Ronn Torossian

  • Certain PR-based surveys is reporting that there are certain common public relationsstrategies that are effectively used in all the commercial activities in the marketing field.
  • Using the emotional and also the national symbol can easily attract the consumer by the way of storing that in theirmind.
  • Slogans are of most important and most companies are using that to reach out to the people easily. The best slogan way of marketing never failed at all.
  • Conducting timely events will connect the consumers emotionally and hence will create astrong impact.

Most public relations companies are following this kind of strategy in their style to market their brands and products. RonnTorossian 5WPR company is also serving in their own style and reached the market with a strong impact. It has received many awards for its effective work. Hence the founder becomes wealthy along with the firm growth. That too in the period of 2020-21 the founder Ronn Torossian net worth had increased well and now reached five hundred thousand million dollars.

Category: marketing

Marketing with Text Message

Posted On By Hans Aanrud

Text messages are those that do not require an internet connection and are also known as SMS or MMS. With the introduction of smartphones and the internet, many businesses are moving towards WhatsApp marketing and social media marketing. But this is underestimating the power of text message marketing.

In a survey that was conducted by Pew Research Center, in 21 countries, 75% of the population are still relying heavily on text messaging when it is coming to the usage of the cellphone. This medium of communication is surpassing social media marketing which is widespread irrespective of the economic status of the country.

Why opt for text message marketing?

According to surveys and research, texting is still being on the top of the list of communication methods.

Texting is on the top list in the methods of communication that are being employed by people across the world. It is still serving as the foolproof way for promoting anything anywhere. SMS marketing, also referred to as text message marketing or direct text marketing is used by several businesses to let the customers know or even potential clients about their products and service offerings.

It is also a good way to tell people about the latest offers, new product/service additions, etc. these SMS messages are being sent using algorithms by platforms or software to know whom and when to send the blasts of information. Most messages would transmit to receivers details about the sender’s brand or business, ranging from announcements about promo, giveaways, discount coupons, or similar gimmicks to get the attention of potential and returning customers.

Working on text message marketing?

If you are marketing using texting for SMBs then you can reach out to a wide range of public wherein you send information blasts using text messages. you can send content that is promotional and focused on marketing your brand, service, or product that you serve.

It is noted that on average an American uses his phone for at least 4.5 hours a day. So it is quite obvious that your text message would not be left ignored or unheeded in most cases. Texting for SMBs is easy to use and accessible marketing tool that is suitable for small businesses and cost-effective too.